Press Advisory: World’s Longest LEGO Chain Attempt for Jar of Hope

JAR of Hope/Play-Well TEKnologies to Attempt World Record for Longest LEGO® Chain at Inaugural Delivery of Hope Day

Jar of Hope

James Raffone was diagnosed with Duchenne Muscular Dystrophy (DMD) on September 13th, 2013.  The goal of this event is to bring awareness to this disease and help find a cure for James and other individuals with DMD.  


Monmouth County Elementary Students from Clark Mills and Milford Brook Schools to Assemble the World’s Longest LEGO Chain for Duchenne Muscular Dystrophy Awareness

Location: Clark Mills Elementary School, Manalapan, NJ

Date & Time: Tuesday, September 13th, from 8:30 AM to 2:00 PM

Goal: Build The World’s Longest LEGO Chain, 913 Meters (13 representing September 13th, the day James was diagnosed with DMD).

Media Contact: Rob Dillard / Lanmark360,, 732-389-4500 x157

World LEGO Chain Event 2

Play-Well helped break the World Longest LEGO Chain record back in 2014 to help a rotary association build a special needs playground and bring awareness to autism (

JAR of Hope, a non-profit organization dedicated to raising funding for Duchenne Muscular Dystrophy (DMD) research, is proud to announce its inaugural Delivery of Hope Day taking place on Tuesday, September 13, from 8:30 am to 2:00 pm at Clark Mills Elementary School in Manalapan, NJ. The event marks the three-year anniversary of young Jamesy Raffone’s diagnosis of DMD, a debilitating disease that causes a mutation in the dystrophin gene, which controls muscle function.


Jar of Hope NYSE.jpg

Jar of Hope Staff, Jim Raffone, and James Raffone ringing the closing bell at the NYSE.


For the event, JAR of Hope has teamed up with Play-Well TEKnologies (an organization that teaches kids engineering with LEGO), elementary students from the Monmouth County School District, and high school students from the College of Staten Island in an attempt to shatter a world record for the longest LEGO® chain ever assembled. Currently, the world record for the longest LEGO chain stands at over 902 meters, with JAR of Hope’s goal standing at 913 meters.

Play-Well TEKnologies provided over 200,000 LEGO pieces for the project. A special team of engineers from Play-Well developed and designed the special LEGO gene chain that replicates the dystrophin gene. Using LEGO technology, Play-Well TEKnologies teaches structural engineering year-round to approximately 100,000 students through summer camps, classes, and parties. Each program is a uniquely fun experience.


World LEGO Chain Event 6

A child build a LEGO chain section while sitting in a bucket of LEGO.


“Here at Play-Well we explore, solve problems, and express ourselves through LEGOs,” remarked Jeffrey Harry, VP of Marketing and Fun at Play-Well TEKnologies. “We’ve found that kids look forward to educational activities when they’re having fun doing them. When we spoke to Mr. Raffone and learned more about his son Jamesy’s story as well as the countless families affected by this little-known disease we were especially excited to get started.”

Prior to the event, high school students from the College of Staten Island will organize and assort the 200,000+ loose LEGOs in bags that will include each link of the gene chain and instructions for assembly. The bags will then be shipped to the Monmouth County School District’s Clark Mills and Milford Brook elementary schools where over 400 students from twenty classrooms will attempt to build 500 LEGO chain links during a 40-minute period. Play-Well TEKnologies trainers and engineers will be on site to assist the students in putting the chain together.

“On September 13th of each year, JAR of Hope will do something noteworthy and positive to mark the day our family learned about DMD and my son’s diagnosis of this devastating disease,” remarked James Raffone, Founder of JAR of Hope and father of young Jamesy. “The kids will be uniting and building the links of this LEGO gene chain, leading to a greater awareness and understanding of DMD as well as increased public concern and interest which will eventually result in more innovative approaches to treatment. Jamesy loves LEGOs and he will ultimately be connecting the final piece of the largest LEGO chain.”

For all information regarding JAR of Hope, or to become a JAR of Hope ambassador by way of donations or event participation, please visit the recently re-designed website

For more information about Play-Well TEKnologies, please visit

About JAR of Hope:

JAR of Hope was founded in 2013 by James Raffone, after his young son, Jamesy, was diagnosed with Duchenne Muscular Dystrophy. Duchenne is form of muscular dystrophy that is caused by a mutation in the dystrophin gene. The absence of dystrophin results in muscle deterioration—leading to paralysis, decreased cardiac function, and eventual death. Duchenne affects about 300,000 young males worldwide with approximately 20,000 cases in the United States. Currently, Duchenne has no cure and the average life expectancy of those affected is 25 years. However, JAR of Hope is devoted to eliminating the disease by bringing awareness and raising funds directed to ongoing research.

About Play-Well TEKnologies

Play-Well TEKnologies teaches approximately 100,000 students per year with engineering programs in approximately 23 states as well as in France. Each program is a uniquely fun experience. Play-Well TEKnologies brings A LOT of LEGO® to each learning experience, with over 20,000 pieces in each class/camp and hundreds of projects. Teaching through play, the Company explores, solves problems, and expresses themselves through LEGOs. The Play-Well curriculum is designed by engineers and refined by teachers. As opposed to more common franchise organizations, Play-Well’s founder and president, Tim Bowen, maintains a high level of quality by keeping programs “in-house” and visiting in person with instructors from all over the country.

Building The Philadelphia Eagles Logo out of LEGO

On Sunday, July 31st, 2016, we helped Philadelphia Eagles fans build the Philadelphia Eagles logo out of LEGO during one their Eagles Open Practice Day.  We will be a doing a similar LEGO build of their logo for their Open Practice on August 14th, 2016.

We are at the Philadelphia Eagles training camp today building their logo out of LEGO. #philadelphiaeagles #eagles

A video posted by Play-Well TEKnologies (@playwellteknologies) on

If you’d like us to do a similar build for your sports team or organization, fill out our special events request form here.  If you’d like to see our other large LEGO builds, click here.



Chicago Bears Start Off Training Camp Playing Well

We were lucky enough to be part of the three Chicago Bears Training Camp days at Olivet Narazene University and will be running a LEGO area before the Chicago Bears Vs. Kansas City Chiefs Preseason Game.  We provided opportunities for kids to play LEGO Oklahoma and other tackling drills mimicked through LEGO.  Check out some of the pictures and video from the events here.

If you’d like us to come to your sporting event, simply complete our special event request form.


Building The San Francisco Tenderloin District out of LEGO

On Sunday, July 10th, we joined Glide Church as part of Sunday Streets SF, and helped the neighborhood build the Tenderloin District out of LEGO.  We even created a scale LEGO model of Glide Church.  Check out some of the video and pictures from the event below.


Play-Well LEGO-Inspired Engineering Programs at West Denver Elementaries This Summer

Outreach Denver

Play-Well Outreach, the non-profit arm of Play-Well TEKnologies, in partnership with City and County of Denver Office of Children’s Affairs, is providing Lego Engineering Summer Programs at CMS School, Fairview Elementary, and Goldrick Elementary.  The goal is to provide students that otherwise would not be able to afford to have camp during the summer to have the opportunity to learn about engineering through LEGO this summer. These camps are open to students from all Title 1 Elementary Schools in the Denver area.  Click HERE to see if your school is eligible.

In our week-long Play-Well camps, students will explore creative learning, critical thinking skills, and problem-solving together. Students will build a wide variety of projects such as bridges, motorized cars, and gondolas — project-based learning with lots of LEGO fun! Kids dive into our classes and exercise their innate gift for building.  They come away understanding fundamental principles of engineering and physics. The experience boosts their confidence, creativity and ability to collaborate.  Check out the video below that explains more about who we are and what our Play-Well is like:

All camps are weeklong programs that run MondayFriday for 3 hours per day. Students will need to be dropped off and picked up from the site school. Students will be asked to complete two brief worksheets throughout the week. Cost for camp is $10 total for the week. Students may only register for 1 week of programming.

Below are the links where parents can go online to register:


Mon-Fri, Jun 13th – June 17th st 2016-CMS School
Pre-Engineering Using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 12:30pm – 3:30pm
Mon-Fri, June 20 – June 24th 2016-CMS School
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 12:30pm – 3:30pm
Mon-Fri, July 11th – July 15th 2016Fairview Elementary
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 1:00pm – 4:00pm
Mon-Fri, July 18th – July 22nd 2016– Fairview Elementary
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 1:00pm – 4:00pm
Mon-Fri, July 25th – July 29th 2016– Goldrick Elementary
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 1:00pm – 4:00pm
Mon-Fri, Aug 1st – Aug 5th 2016Goldrick Elementary
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 1:00pm – 4:00pm
Mon-Fri, Aug 8th – Aug 12th 2016Goldrick Elementary
Pre-Engineering using LEGO Students entering grades K-2nd 9:00am – 12:00pm
Engineering FUNdamentals using LEGO Students entering grades 3rd-6th 1:00pm – 4:00pm

Play-Well BrikStix LEGO Summer Giveaway

Play-Well has partnered with BrickStix, an awesome organization that creates reusable decals for LEGO, for one epic giveaway! You could win a LEGO-Inspired Engineering Workshop for your child and their friends from Play-Well as well as $75 worth of BrickStix!  Click on the link below to enter the raffle.  Here are more details.


Click Here To Enter The Raffle

You can also join the raffle via Facebook HERE.

If you are still looking for a fun summer activity for your child this summer, check out our Play-Well LEGO Inspired Engineering Camps.  You can find a camp near you HERE.

Play-Well Is Now In Las Vegas!


We are excited to announce that Play-Well will be offering our LEGO-Inspired Engineering camps for the first time in Las Vegas this summer.  To commemorate this occasion, we will be running two FREE Engineering with LEGO workshops at the West Charleston Public Library on Saturday, June 11th, 2016.

Pre-Engineering with LEGO, Ages 5 – 7, 10:30 AM – 12:00 PM

Engineering Fundamentals with LEGO, Ages 8 – 12, 12:15 PM – 1:45 PM

Click on the Eventbrite links above for more details and to register.  The two best parts about these workshops are that they are free and children get the opportunity to learn about the world of engineering through LEGO.  Here is more information about Play-Well:

This summer, we will be offering our Play-Well Engineering with LEGO camps at West Charleston Public Library the week of July 18th – July 22nd.  Click HERE to find more information about these camps.

Have a great summer!


Play-Well Staff Acting Like Themselves at Summer Kick-offs

Before the start of our summer camp season each year, we gather all of our staff in the area for our Summer Kickoff events!  At each of these events, we share lessons learned, stories of class, build a lot of cool LEGO projects, and of course, act ridiculous.  This year we did a special photo challenge between all of our kick-offs. Each area created their most   ridiculous staff photo(s) from their Summer Kickoff.  They could submit multiple if they choose to. You can help us decide which one is the best by voting for your favorite one. Here are three ways to vote:

#1. Please leave a comment below stating which area photo(s) you liked the most

#2. If you have a Facebook Page, go to the Play-Well Summer Kick-Off Gallery here and like your favorite photo(s)

  • If you don’t have a Facebook Page, get your friends to vote for you

#3. Tweet your favorite choice @PlayWell_TEK

Voting will end on Friday, August 12th, 2016.

Here is a video of our fun, ridiculous staff during their summer kick-offs:

Enjoy the ridiculous photos below:

 Colorado/Utah/Kansas Staff Photos

hold brick




play with us


when it rains it gears

Play-Well Arizona Staff


Play-Well Northern California Staff

Play-Well Nor Cal - Marin


Play-Well Southern California Staff

LA Staff

Play-Well Chicago/Wisconsin Staff


Play-Well Texas Staff


Play-Well North Carolina/Georgia Staff

Atlanta:NC Staff

Play-Well Washington/Oregon Team (Picture in Storybook form)

You can read the story in PDF Form Here: Play-Well Seattle Story Book

Play-Well Massachusetts Staff

Play-Well Mass

Play-Well Connecticut Staff

Connecticut Kick-Off

Play-Well New York/New Jersey Staff


Play-Well Virginia/Maryland/DC Staff


Which one is your favorite?

Write your favorite in the comment.